According to the studyHubspot, images are the second most effective type of content. At the same time, many digital specialists use non-unique media content, which affects not only the resource’s trust, but also the brand’s reputation. In this article, we will tell you how to check photos for uniqueness in just a few clicks and give your articles a new color!
How to check a photo for
uniqueness: a selection of useful tools
Read also : TOP 10 free asia mobile number list stocks where you can easily find images for your website
Why check photos for uniqueness?
Let’s say you’ve written a great article, filled with valuable insights and data. To spice it up, you can add some images to accompany it. The easiest way is to upload a photo from a free stock. But both readers and search engines prefer original content.
“I think it’s definitely a good idea to add unique photos. If the same image is used in multiple articles, we’ll only choose one of them to display in image search results as the landing page,”notesGoogle Search Specialist John Mueller.
Original photographs increase brand and product recognition among the target audience. This is particularly important for e-commerce projects, as the product image must correspond to reality.
The other side of the issue is legal. Not all images that can be found on the Internet are available for free use. No matter how good and “non-commercial” your intentions are, copyright infringement or unlicensed use of a photo leads to negative consequences.
To summarize,
the uniqueness of images affects:
page ranking, because unique photos (like unique text) have a higher chance of taking leading positions in search results;
behavioral factors, because users are more likely to pay attention to an original photograph than to another stock image;
business indicators, because the brand may suffer reputational and financial losses due to the illegal use of images and copyright marketing research – a detailed guide to conducting it infringement.
TOP 3 services for checking photos for uniqueness
Most tools check for uniqueness using special algorithms. Such criteria as size, shape, color of the picture, etc. are taken into account. Some tools can even recognize faces or individual objects, which helps to search for individual fragments.
Below we share three main services that will help you check a photo for uniqueness in just a few clicks.
Google images
Google images are the first and most obvious way that each of us has used at least once in our lives. However, how to correctly interpret the results of the check and search by photo online?
To use the tool, go toGoogle agb directory Imagesand click on the camera icon.
How to check a photo for uniqueness: a selection of useful tools
The service will offer two options for searching – upload a photo from your device or copy a link to the desired file. Select the desired option and click “Search”.
