Last but Not Least…The Call to Action Button

Together with your web form, the call to action button is the most significant element of your entire landing page. After your leads have been persuad! to fill in their contact information, they have to send it to you, which is where the call to action comes into play. Callout: Using a sub-par call to action button or copy can cause people to abandon your form, even if they were committ! to filling it out.

 

Necessary features of your call to action button include:

 

Size: make it HUGE
Wording: avoid the rote “submit” and go with something more compelling and persuasive
Color: use a loud color that stands out from the panama whatsapp number data 5 million landing page background and offers stark contrast
Microcopy: include a line of text that addresses the biggest doubt, fear, or concern your buyers have before clicking the button

Bryan Eisenberg’s ebook example above

 

has it right using action copy “GET A FREE COPY” in the button, and builds contrast nicely with the line right below: “No thanks, my website is fully optimiz!.” Further down he uses microcopy to what does this registration mean for entrepreneurs in practical terms? eliminate the doubts about privacy and legitimacy and does so in plain English terms.

 

 

By designing your landing page like we talk! about agb directory above, you should be able to increase the likelihood of getting more conversions. Your leads can’t be persuad! to submit their contact information if you don’t do a stellar job at convincing them to do so. When you take the time to include all of these elements into your landing page in a meticulous way, you guide your leads through the page, thus enhancing your page’s conversion rate.

 

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