However, in an updat version, the definition of a logo refers to the visual representation of a brand or company that serves to identify it through shapes, text, and colors.
In other words, a logo is a composition of different visual, graphic, and typographic elements design to generate a direct, clear, and recognizable message.
It is an element that brings together aspects such as the identity, values, and mission of each business project.
The logo is directly relat to the concept of branding. Branding, in turn, can be defin as a process of brand building.
It is in this process that the logo plays a fundamental role, as it acts as the visible face of the brand, capturing what russia phone number library it represents in a single symbol that is the first thing people see and associate with it.
Therefore, we can affirm that all parts of a logo impact people, so it must be design accordingly.
How have logos evolv over time?
The way logo design in Panama has evolv throughout history is a reflection of the historical and cultural moment that society is going through.
In the early days of humanity, the concept of logo can be associat with the pictograms us to identify merchants.
Over time, these pictograms evolv into more elaborate symbols that includ names and words.
Already during the Middle Ages, coat of arms designs were identifi that were frequently us as logos to identify cities and certain families.
With the invention of the printing press, logos became more complex images that innovat in colors, designs, and textures.
And towards the Industrial Revolution, logos became an important tool for companies that were beginning to see the ne to differentiate themselves from their increasingly broad competition.
Towards the digital age, logos evolv substantially to better adapt to new modes of communication.
Thus, complexity was left aside and room was made for simplicity and legibility, for minimalist how to measure the digital maturity index of companies logos that are easy to understand and remember.
Furthermore, today’s logos are increasingly flexible, with the aim of adapting to different digital caseno email list mia and the different shapes and sizes of screens that have been develop.
Now that we’ve seen what logos are and how their design has evolv over time, we want to tell you why they are important.
Today, no one doubts the importance of choosing a logo for a brand. However, it’s important to understand why:
