Top bars and sidebars also work well for email collection. For example, you can use Hello Bar to create a bar that appears at the top of your website.
Make sure to use a compelling call to action so that new visitors are compelled to click. You can also animate the CTA so that it grabs more attention.
10. Use pop-ups to offer magnet links to grow your email list
Lead magnets are very popular. They allow you to contribute something valuable.
Back in the old days — six or seven years ago — you just invited people to sign up for emails. Today, people get more emails than they brazil phone number library want, so you have to spice up the deal. That’s where lead magnets come in.
Let’s look at an example of an email popup from Brennan Dunn of Double Your Freelancing. He created an amplification offer email course that is a smart way to collect leads and provide value at the same time.
When someone signs up via Zoom , they receive a series of follow-up emails sent over the course of a few days or weeks. Each email contains a lesson from the course that teaches them something new and valuable.
Image via Double Your Freelance
11. A/B test your email popup calls to action and headlines to find the best conversions
You created a brilliant email amplification how to map the customer journey campaign . You love it; but does it convert your visitors?
There’s only one way to find out. Implement popups, develop variations simultaneously, and A/B test them.
For example, your pop-ups may be identical except for the image you use or the wording of your headline. Once your A/B test is complete, test the “winner” against another variation. Test one new element at a time.
Hello Bar lets you start and stop A/B tests automatically. No stress or complicated coding required.
12. Use limited input fields in newsletter popups
When it comes to email popups, less is more. One of the best practices for increasing conversions is to use limited input fields on your newsletter signup form.
The goal is to make the registration south africa numbers process quick and easy for your target visitors. Asking for too much information up front might turn off users and discourage them from signing up.
Keep the basics like email address and name.
The fewer fields, the better. This streamlined approach makes it easy for new visitors to convert without being overwhelmed or frustrated by lengthy newsletter pop-ups.
