Facebook has announced that it is opening WhatsApp to all businesses uae telegram data across the world with the launch of WhatsApp Cloud API. WhatsApp will now be open for businesses to build & customize their experiences efficiently with WhatsApp Cloud API. Till now, businesses relied on BSPs (Business Service Providers) to get access to WhatsApp Business API. But, with WhatsApp Cloud API, businesses will get an instant approval for WhatsApp Cloud API accounts, directly from Facebook for Free. This blog is a complete guide to knowing what exactly is WhatsApp Cloud API, its features, benefits & how to get it directly from AiSensy in 10 minutes.
What is the WhatsApp Cloud API?
WhatsApp Cloud API is the cloud version of WhatsApp Business API, what is the article about? which allows businesses & developers to build on top of WhatsApp to customize their experiences and respond to customers quickly & easily. It’s quick & easy because businesses can get direct approval for WhatsApp Cloud API from Facebook.
With WhatsApp Cloud APIs, any business can:
Earlier, only WhatsApp Partners & Business Service Providers (BSPs) had access to build on top of WhatsApp using WhatsApp APIs.
Businesses took help from official WhatsApp BSP (Business Service Providers) to get approved for the WhatsApp API as Facebook didn’t provide direct access to WhatsApp API.
Difference between On-premise & WhatsApp Cloud API
The major differentiating factors between on-premise WhatsApp Business API & WhatsApp Cloud API are: phone number list
1. Quick Access – For WhatsApp Cloud API, Facebook provides direct access to the Cloud API in minutes. In WhatsApp Business API, it’s the BSPs (Business Service Providers) who act as intermediaries to get businesses approved for WhatsApp Business API.
2. No hosting charges – In on-premise WhatsApp Business API, BSPs undertook hosting charges for WhatsApp Business API.
For WhatsApp Cloud API, Facebook will bear all charges for hosting & providing access.
3. Direct approval from Facebook – Facebook provides direct approval for WhatsApp Cloud API.
For on-premise WhatsApp Business API, BSPs provide access by becoming the intermediaries.
4. No maintenance & upgrade costs – Facebook will bear the maintenance costs for WhatsApp Cloud API while for on-premise WhatsApp Business API, BSPs had to roll out manual updates.