ADS Average Position Since the beginning of Google ADS, without a doubt. One of the most notable metrics that has always in most ad reports was the Average Position. With it, it was possible to identify where your ads were appearing in general, in the Google search engine.
What will change in Google ADS?
However, according to Google, this singapore whatsapp number data to remove the average position is due to the progress of the platform itself. Which has it to lose relevance among the numerous metrics currently use.
This removal also aims to provide a more precise form of measurement. So that the end result is a more precise and realistic way. Of showing how much your ad was at the top of the search and, finally, in what position.
The average position column which will will with.
% impr. (1st position) which is the percentage of ad impressions that were shown as the first ad above the organic search results and % impr. (top) which is the percentage of ad impressions that were shown anywhere above the organic search results.
What impacts will this withdrawal generate?
With the end of the average position metric. Some how to create a call to action that actually works will starting September 29, 2019, including:
Custom rules and columns that use average position, saved ADS Average Position that filter based on average position, saved filters with average position.
Likewise, the average position metric will also be contact lists from the following elements: Saved column sets, saved reports that use the average position column but do not filter based on that feature, and additionally, from overviews that use average position in dashboards.
