Repurposing saves you time during content creation. Picture this: you sit down at your desk . . To come up with new content plans. The only problem? You feel like you’ve . Written . About the same topic about , times already. Since coming up with new . Ideas is . Tough, you can leverage webinars across channels to fill your content calendar . Without reinventing the . Wheel.You increase the impact of the webinar. Aside from educating customers, .
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What are your webinar . Goals? Do you want to boost brand awareness, increase leads, . Or make more sales? Getting . Your webinar content in front of more people makes . All of that more likely. Additionally, . Linking to webinars across your site and content . Keeps traffic flowing to it long-term. Ways . To repurpose your webinar contentnow that you’re . Revved and ready to repurpose webinars, let’s tackle . Execution. Below are five ways to . Breathe new life into your webinars and when to .
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Use each tactic. Link related . Resources on the webinar pageevergreen or top-of-funnel webinars are perfect . Candidates for creating hub . Pages. You can leave the webinar ungated (for maximum seo potential) . And then link . To related shop content below. Think of it as a choose-your-own-content-adventure page. Zapier’s . On-demand webinars . Take this approach, with each ungated recording followed up with related blog posts. . A . Zapier landing page for a webinaruse this method if you want to increase your .
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. Website’s domain authority, or if your brevity and sharing opinions in real time are among the characteristics of twitter webinar content is serving a top-of-funnel, lead-generating purpose. This . . Turns each webinar into a content discovery point and allows you to test which . Topic . Clusters are most popular or profitable. If you don’t have dev resources to . Build this . On your own site, you can use a landing page builder for . One-off pages. Include . Top tips in a blog postyou can turn a Too long, . Didn’t watch webinar into .
How to Nurture Leads With Eamil Marketing Strategies
A roundup blog post with key takeaways or important quotes. . Since these posts will all . Follow a similar format, you can work from a . Template belgium numbers or standard outline to make . It less of a lift. These recap posts . Have been a go-to for my clients . In the past, and I like to . Stick to three to five key takeaways per . Post. If it was a content-heavy . Webinar, that might mean you can get a whole .
