Etsy is very attractive to sellers because it offers an existing audience that is already looking for handmade items. However, as your business grows, there may come a time when you want to run your own online store so you can focus on creating a memorable brand outside of the marketplace. In most cases, an Etsy shop and a Shopify store can work together so you benefit from both platforms.
Below, you’ll learn more about how to integrate the two platforms and get insights into one business that uses Shopify and Etsy in conjunction.
Why it’s worth connecting Shopify and Etsy
Many brands reap the benefits of selling on both channels. The audience present on Etsy has its advantages for discovering handmade products, while a Shopify online store is a place where you can build your brand and build your audience. Integrate Shopify with Etsy to start selling and reach customers on both popular ecommerce platforms.
Basics of Connecting Etsy to Shopify
Before you connect both platforms, you should make sure that your Etsy store is already active and that you have already created a Shopify account. To take advantage of Shopify’s benefits in the future, you should make the following preparations:
- Develop a Shopify strategy : Find out which of your Etsy products are your best sellers and which offers make your business unique so you can develop your strategy for selling on Shopify.
- Create a Shopify store : To connect Etsy with Shopify, you need one thing above all else – a Shopify store. Before you plan to connect, russia email list create a Shopify store that meets the expectations of your target group. Pay particular attention to convincing product descriptions and a user-friendly shop structure.
- Set up offers : Do you plan to offer the same products on both platforms, or do you want to offer exclusive offers for purchase on each? Once you have your Shopify strategy in place, consider how you want to split up your offers to encourage cross-platform traffic.
Step-by-step guide: How to migrate from Etsy to Shopify
In this step-by-step guide, we’ll show you how to migrate from Etsy to Shopify in just a few steps.
Step 1: Decide which content you want to adopt
Once you’ve created your Shopify store, how much does it cost to advertise on meta? understand how to plan your investment you’ll want to review your existing Etsy shop and decide what data and content you want to migrate to Shopify.
This may include, for example, the following data:
- products
- customers
- order history
- reviews
Typically, CSV files are the easiest and most cost-effective way to move data to Shopify. You can export your listings from Etsy and use the export to create a CSV file that can be uploaded to Shopify.
Step 2: Edit your CSV file before importing to Shopify
If your listings contain variations, ch leads you may need to edit your CSV file before you can import the listings into Shopify. We recommend using Google Sheets to edit a formatted version of your CSV files, but you can also use other common spreadsheet programs like Microsoft Excel.
Step 3: Import your Etsy listings into Shopify
Once you’ve created your CSV file and made the necessary edits, you can import your Etsy products into Shopify. Once your CSV file is uploaded, you’ll receive a confirmation email from Shopify at the email address you used to set up your store.
You should make sure that all information is imported properly. Details like price, weight, and inventory can impact your business if not imported properly.
Step 4 (optional): Import additional data
Optionally, you can also migrate your order history and customer database to Shopify to reference customers’ past orders and better communicate with your audience. You can also import reviews for your Etsy listings using third-party apps.
Step 5 (optional): Sync Shopify and Etsy
The official Shopify Marketplace Connect app lets you sell across Shopify and Etsy from one place, with listings, orders, and inventory synced and managed in your Shopify admin.
