As it turns out, the x1.5 acceleration. A button is used not. Content is being consumed only for listening to . Avoice messages or watching training videos.
Sostav.ru experts report that a significant. A number of Netflix users choose to stream movies and TV series at a speed one and a half to two times higher than usual.
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TikTok, Reels, and Shorts have train audiences to consume information quickly, and users no longer tolerate slow-pac storytelling.
This new pace of life dictates its own rules for marketers: content must be concise, dynamic and clear. That’s why big brands are increasingly creating their own platforms to communicate with their audience instead of using traditional social networks.
Such platforms unite users base on their interests, offer public and private chat systems, and build loyalty through closer interaction.
Private clubs, apps and platforms not only increase engagement, but also help brands better understand their audience.
The world is changing rapidly: artificial intelligence, a new pace of life, flexibility in work and a stronger community are defining new rules of the game for brands. And they will have to be accept.
Sports Marketing Is Gaining Momentum
Recently, there has been a growing effectiveness of cooperation between brands and the sports industry. Colleagues from “Sports” explain why it is worth paying design director managers email lists attention to this type of promotion.
The main advantages of sports marketing:
- large audience – more than 25 million people social media profiles using ecommerce email marketing are interest in sports topics, primarily solvent residents of large cities aged 25-45 (according to information about visitors to the Sports website);
- there are bright news items all year round thanks to regular events and championships;
- high audience loyalty – even when teams perform whatsapp data poorly, fans remain loyal;
- a variety of integration formats : from classic sponsorship to creative crossovers with characters;
- connection between generations – children who come to the match with their parents become more loyal to brands.
Sports marketing creates an emotional connection with the audience through shared experiences of victory and defeat. It is an investment in long-term customer loyalty.
Gamification in Marketing 2025: New Forms and Opportunities for Business
Gamification is back in demand: the approach is taking on new forms and opening up unique opportunities for companies in various industries.
