Done! My company Knowing the main Google Ads metrics is essential for monitoring the performance of your campaign and, consequently, whether it is achieving its objectives or falling short.
Below is a list of the main metrics we consider:
1. Impression: This is the number of people who viewed your ad. However, in general and direct terms, this is when we perform a south africa whatsapp number data on Google and your ad appears in the search results, but was not clicked on.
2. Clicks: This is the number of people who visited your website by clicking on your ad.
3. Click-Through Rate (CTR) : This is the percentage of people who clicked on the ad after viewing it. CTR varies depending on the type of business, but a good goal for your search network campaigns is to keep this metric above 1%. However, this is a very important indicator because it influences the Quality Score, which determines the ranking position in the search results and the amount of the bid to be paid. In general, the higher the CTR, the better! This means that the keywords used are consistent with the ads.
Average Cost Per Click (Average CPC)
This is the average amount charged for a click on your ad.
5. Conversions: These are valuable actions that ai marketing: the revolution of artificial intelligence in marketing take after clicking on your ad, such as purchases, calls, leads, or app downloads.
6. Average Position : Average position helps describe how your ad ranks compared to others.
7. Impression Share : This is the number of impressions. You by the estimated number of impressions you were eligible to receive.
There you go! Finally, these are contact lists of the Google Ads metrics that you definitely need to keep an eye on to achieve increasingly incredible results!
So, we hope we’ve helped.