Content marketing is one of the most effective strategies when you want to market a business, website or online store. However, not all types of content will prove to be valuable to your audience and above all, some of your valuable articles may die of old age at some point by becoming outdated and irrelevant. What is your best solution? Well, you need evergreen content . You need articles that will carry the same value as time goes by, attracting organic traffic in ten years at the same frequency or maybe even at a higher rate than now. Before we get to our main topic, let’s talk a little bit about content marketing.
Why is Content Marketing Effective?
Written or visual content has always been a great way to market, even before the internet was around. We all remember some great commercials we’ve seen on TV over the years, we’ve saved some informational brochures that came bundled with magazines. The internet made it easier for us to access information and made it available How to Create to millions of users, but overall, it didn’t change some facts that marketers already knew.
Let’s see why content is a powerful marketing india email list tool, when it comes to the online world and why it will never be replaced by other strategies:
1. People Are Always Looking For Information And Always Will Be
I’ll use two theoretical examples for the purpose of this point. Just stop for a second and think. What’s the first thing you do when you have a question and you don’t know the answer? Well, you ask. There won’t always be specialists and professionals around to get you a quick answer, but luckily, you can use your computer or mobile device and look up your answer. This is where content comes into place.
On the other hand, think about all the websites and blogs you are reading on a daily or weekly basis. You didn’t know they existed, but once you it is important to create a list of stop words read something valuable on a web page, you went back there for more. Maybe, you even bookmarked the site or subscribed to its newsletter. Why? The answer is quite simple: you can’t know everything. Good information will always be valuable , whether it’s theoretical, practical, or How to Create just entertainment.
2. More and More People Use Ad Blockers Every Day
There were over 615 million devices belgium numbers with ad blockers worldwide at the end of 2016 and the numbers continue to grow by the day. iOS has a built-in ad blocker, but Android users can also use third-party apps. They are free and make it easier to use the device by getting rid of annoying ads. Google is even testing a built-in ad blocker for Chrome.
