Run a different lead magnet in a different month .
If you are wondering:
This could be, for example, a free eBook.
Yes, it is a magnet to simple swap generate leads, that is, to generate contacts.
That means you say here:
“I give you my e-book, you give me your email.”
Because if you just say, “Subscribe to my newsletter,” that’s a bad trade.
Because people don’t want to just subscribe to newsletters, they don’t want to give out their email address so you can spam them.
That’s why this call to action doesn’t work.
But you have to have a strong call to action with an exchange.
An exchange that is so valuable, where your e-book is so valuable that you could easily sell it for 20-30 €.
But you give it away for free in quotation marks in exchange for the email.
I know there are rules with GDPR and so on.
You just have to make it clear that people are subscribing to the newsletter and so on, no linking allowed.
This means you cannot simply say:
“Hey, enter your email here to get the book”
and suddenly they’re constantly getting newsletters from you.
Instead, you have to belgium email list make it clear that they are subscribing to a newsletter and, as a gift, they will receive this e-book.
This has to be clear so that it is understandable from a data protection perspective.
So that people know that they are really subscribing to a newsletter.
But once you have communicated this clearly and well and presented the book in a very seductive way, you again need good copywriting.
Then your opt-in rate will go up.
The lead magnet makes so much difference.
(Reading tip: 30 proven ways to build your email list )
Lever #2: The Opt-In
The second lever is the opt-in itself, i.e. the design as you describe it.
I wrote a long article about this
I go into the whole topic of landing pages and creating opt-ins, calls to action and how you can make them as tempting as possible. I explain everything there.
In the free article, you which industry am i enthusiastic about? don’t have to pay anything.
You can read through it, learn it, implement it and we will see how your opt-ins and leads will increase.
It is important agb directory that you understand that these are the two big levers:
the magnet and the opt-in itself.
So the whole landing page, including how you write it to build your list.
Without a list, you will not be able to build a sustainable online business or a sustainable content business.
