The first benefit is related to increased competitiveness. According to the Diversity Matters survey ! prepared by the consulting firm McKinsey! companies that have executive teams that are distinguished by gender diversity! for example! are 14% more likely to outperform their competitors.
Furthermore! according to are 93% more likely to have a better financial performance than their competitors.
In other words! in addition to bringing in a diverse team! you have the possibility of achieving superior results! so that the numbers pre-established in the planning are achieved more easily.
Positive reputation in the market
Today! people choose the companies they will do business with based on their personal values. When a company is concerned about diversity and inclusion! it consequently has more opportunities to attract customers who also consider this factor as a differentiator.
Furthermore! it is a factor that directly impacts talent employment phone number list attraction. There are platforms where people can provide testimonials about their perceptions of a business. If the comments are negative! the chances of attracting a qualified person who is already well-positioned in the market are considerably reduced.
Talent retentio
Much more than attracting talent
investing in diversity and inclusion also contributes to retaining qualified people and motivating the team . In fact! this has been one of the main challenges for companies. After all! Brazil is currently experiencing a paradox: at the same time that unemployment rates are very high! the rate of talents who resign has seen a significant patient loyalty and comfort increase! which has been characterized as “the great layoff”.
To give you an idea! in March 2022 alone! according to the marketing list IBGE’s National Register of Employed and Unemployed Persons (also known as Caged)! there was a 37% increase in requests for The same survey organizations dismissal compared to the same period of the previous year.