If your emails are fun, you’ll be the bright spot in their inbox.
That’s why I would write entertaining emails every day, of course always with an offer at the end that they can contact me if they want company .
Simply arrange a telephone appointment and then sell my service there.
(Reading tip: 30 proven ways to build your email list )
#6 Switch to a licensed product
Switch to a licensed product .
This is the last step
In the long term, I would switch from the service to an information product , specifically a licensed product .
I would create a license from my service when I have worked with 3 clients for a whole year, maybe a second year, and from this experience I would create a license.
So already finished materials, manuals, templates and so on.
Sell all this as a marketing package for roasters for maybe €5000.
They could then usa email list buy it and have permanent access to these materials, to this library, to all the knowledge that it contains.
Plus support from me, but not really done-for-you and also no one-on-one support , but rather support in the sense that they can ask questions.
Maybe add a community behind it for roastery owners who don’t compete with each other, because I imagine that would be rather difficult.
Therefore, I would just leave it at the info product , i.e. licensed product.
You are, in a sense, buying the right to use these materials, along with support.
That would be the long-term switch
Then I would have to sell 20 of them a year to get to 100,000 .
You’ll notice that your ability to send emails in the future selling 20 x 5,000 info product license products sounds a bit more difficult than simply generating 3 customers a year for a service.
That’s why I betting email list would do service first .
That would be my path from 0 to 100k if I had to, if they took everything away from me and I had to start from zero, except of course my knowledge, which I keep.
