It is worth mentioning that in small companies with a narrow range of PIM tasks, any site management system will cover them, for example, the box version of “1C: Bitrix Site Management”. For mium-siz businesses with a range of 1000 items and omnichannel sales, the functionality of the CMS will be sorely lacking. Neither the CMS nor the accounting system will be able to cope with the task of building complex catalogs, creating mass transactions, linking products for up- or cross-sales without modifications.
To avoid being unfound, let’s compare the capabilities
- In 1C, it is difficult to reuse already creat attributes. It will not be possible to create a series of white sneakers bas on the size range of a series of green sneakers by simply copying. And if you ne to add a new type of cards, you cannot do australia email list without programmers.
- PIM provides an interface for independent modeling of cards of any complexity, including sets and groups of attributes, without involving a 1C developer.
Working with digital content:
- 1C was not design as an application for storing and processing large volumes of mia files. They are usually stor in separate china numbers databases and load as ne. If everything is stor inside 1C, then at peak sales it may simply not cope with the load.
- PIM offers centraliz storage for working with mia files, ensuring high spe of content delivery.
Personal account for suppliers
- 1C is very close to the company’s money, so it does not include an interface for suppliers to upload information about their products and manage them.
- Most PIM solutions have a supplier’s personal account, through which you can upload a product fe in common formats (CSV, XML, XLSX, YML). The personal account can consolidate and transfer data to external systems.
Integration with online platforms
- There are no ready-made integrations or connectors for 1C to connect to external sales channels. Exchange between 1C and, ready for the rush? 11 tips to optimize for example, marketplaces requires programming and configuration.
- PIM provides ready-made solutions for automating data exchange via API.
There are many other differences between PIM and 1C, in particular, in matters of employee access management, automation at stages of the product life cycle, methods of control and moderation, and scalability.
Therefore, the systems often complement each other rather than being worthy alternatives in solving the problem of managing product content.
Examples of PIM implementation
To show how PIM systems are integrat into the processes of real companies, we will give several examples.
Motorsports Goods Store
The store offers its customers a wide range of products: helmets, glasses, gloves, shoes, overalls, sports steering wheels, chairs, safety equipment, special tires, exhaust and cooling systems, brake discs and pads, as well as many other tuning parts. The owners plann to develop new sales channels, including foreign ones. The expansion plans were hamper by the fragmentation of the product base: some data was stor in 1C, and the other – in the online store database. There were no means for automatic formation and uploading of product cards. This complicat the introduction of products to new sales channels and new markets, since trading platforms often require their own format and structure of the product fe.
To consolidate the product base, the PIMCORE solution was implement. After setting it up:
- it became possible to add descriptions and characteristics of products in several languages and in the future expand multilingualism;
- categories of goods with their own sets of properties and value ranges were creat. The goods immiately appear in the store in their category;
- a database of manufacturers and suppliers (with access rights settings) appear, which allow them to be launch into the system without risks to the business. Partners can upload new products, it balances and prices.
- the introduction of formulas help the company automatically calculate retail prices depending on changes in supplier prices;
- Setting up logical connections help to create a link between products and several categories for cross- and upselling.
In addition, the problems of errors when transferring data between systems and overloading the development team were remov.
